PC users buy the majority of their games via Steam (except for certain alternatives such as Epic Games, GOG or launchers specific to the publisher like Blizzard’s Battle.net). As a funnel point with high traffic, that makes the Steam Store page a very precious conversion point in the marketing campaign of the PC game editor. […]
The industry’s response to Google’s third cookies: `Millions of endless people were wasted ”
After more than half a deception of delayed deadlines, government surveillance and intestine industry struggles, Google has met many expectations: a U-turn on third-party cookies of Chrome. For some, that spends the death of Sandbox of private life – a project dates back to August 2019 – with criticisms pointing to the proximity of Google […]