AI companies do not forget brands – and it costs them costs. An interval week, Openai and Perplexity reminded everyone that in 2025, the AI not only concerned technology. This is a brand. Indignation of users concerning the latest updates to theatrical titles for attention – the benefits were rapid and public. On the one […]
The Walt Disney Company, Grammarly and Intuit Mailchimp are winners of 2025 Digiday Technology Awards
This year’s Digiday Technology Awards celebrate companies that adopt AI and automation tools to improve personalized experiences, allow precise targeting and generate performance on platforms and channels. Winners also incorporate advanced electronic commerce technologies and focus on measurement and analysis solutions that reveal more in -depth performance monitoring. In the new category of video advertising […]
Sharethrough, Contentful et Yahoo figurent parmi les finalistes des Digiday Technology Awards de cette année
Les finalistes de cette année pour les Digiday Technology Awards reflètent l’évolution rapide du marketing numérique, où la personnalisation alimentée par l’IA, les stratégies programmatiques omnicanal et les approches privilégiées en matière de confidentialité stimulent l’innovation. À mesure que les réglementations deviennent plus strictes, les entreprises priorisent la conformité des données tout en explorant les […]
Paul Woolmington veterinary media agency on the balance between the brand / performance with humans / technology
Paul Woolmington certainly resembles a creation of an advertising agency. But in reality, he is one of the senior media senior executives with decades of experience to his credit, including portfolio companies, including IPG, WPP and Stagwell Precursor MDC Partners. Woolmington also channeled this experience in startups. He co -founded Naked Communications Americas Americas and […]
As the technology giants stall, Peter Naylor is looking at a new field in advertising technology
Almost a year after leaving Netflix, the veteran of the advertising industry Peter Naylor is back as a member of the board of directors of the Kochava advertising technology company. Digiday has caught up with Naylor to unpack why he returns to the fray with Kochava, which he points out about the state of advertising […]
Has advertising technology briefing: Did Google sacrifice the confidentiality sandbox on the altar of antitrust concerns?
The all-conquerive YouTube video platform was 20 years old this week, which means a welcome break of the drama after the drama in what could be described as the most turbulent month in the history of its owner, Google. The last three weeks have seen a trifecta of developments that Google has difficulty emphasizing is […]